Date: Tuesday 20 June 2010
Time: 10.00-16.00 hours
Venue: Porsche Experience Centre, Silverstone
Cost: £75 per person (plus VAT) including refreshments and lunch
The MIPAA Business Academy annual PR Masterclass seeks to present ideas that challenge the status quo and provide strategic insights into future developments. It is appropriate for all members, and their guests, including those at a senior level.
Two top level speakers are confirmed:
- Professor Tom Watson, Bournemouth University Media School (who will talk about Excellence in PR with a focus on future leadership competencies)
- Simon Sproule, communications director, Renault-Nissan Alliance (who will focus on Local-Global perspectives and particularly the future direction of the PR-marketing relationship)
Two other strategic sessions will include perspectives on global media-PR developments and a moderated panel discussion looking at gaining control and managing global reputational impacts. Details of the final line up to be confirmed shortly.
The PR Masterclass is open to MIPAA members, guests and non-members. Book your place via the online booking form at www.mipaa.com and follow the site’s quick link to pay by credit card.
